Design with intention

PORTFOLIO — MAIKEL MIRABAL

Miami, Florida

Maikel Mirabal

(UX/UI & Visual Design)

Senior Digital Designer

I design with instinct, intention, and a touch of rebellion. My work lives in the space between structure and spontaneity. Bold when it needs to be, quiet when it matters. A great design doesn't just catch the eye — it resonates. The kind of creative work that leaves a mark, not just a moment.

View my work »

A R E A O F F O C U S

Design Direction

Define and manage the design process, ensuring alignment with business objectives and user needs. Expertise in agile workflows, cross-functional team leadership, and creating scalable design systems. Mentorship and leadership in design teams to foster collaboration and innovation.

Branding & Marketing

Brand Identity Design, Visual Storytelling, Design Systems, Marketing Campaigns, Digital Advertising, Social Media Graphics. Crafting unique visual identities and marketing assets that engage audiences and promote brand growth. Ensuring cohesive messaging and brand consistency across all platforms.

UX & UI Design

User-Centered Design, Wireframing, Prototyping, Interaction Design, Usability Testing, Design Systems, Motion Graphics, Performance Optimization... Native & Web Apps, Mobile-first Design, User Journeys, Cross-Platform Consistency.

Experience & Service Design

Holistic approach to creating seamless digital experiences by connecting user needs with business goals. Collaboration with cross-functional teams to deliver cohesive and efficient solutions across all touchpoints. Focus on iterative design, continuous improvement, and optimizing the user journey for both mobile and web platforms.

UX Research

User Research, Usability Testing, Persona Development, Competitive Analysis, A/B Testing, Data Analysis, Journey Mapping, User Feedback Integration. Focus on understanding user behaviors, pain points, and needs to drive design decisions that optimize usability and satisfaction.